Marketing

Full time

Ahmedabad, India

Brand Strategist

Brand Strategist


Eligibility


  1. At Least 10+ years of work experience
  2. Work or willing to relocate to Ahmedabad. 



Responsibilities:


  1. Thoroughly understand the client's challenges and derive actionable insights through consumer and market research, crafting innovative community building ideas and solutions for the brand to establish optimal stakeholder engagement strategies.
  2. Analyze data from diverse sources, including internal teams, clients, and external outlets, to synthesize holistic insights and actionable points.
  3. Conduct in-depth secondary research to grasp the brand, category, market, and consumer landscape.
  4. Develop positioning spaces, communication strategies, and go-to-market plans, translating insights into communication concepts tailored for relevant community led media channels.
  5. Expand the scope of work with existing clients by clearly defining and articulating business objectives.



Requirements:


  1. Experience in brand marketing with a focus on developing communication strategies across channels with a community led approach.
  2. Proven experience in conducting market, competition, and consumer research to draw insights and directions.
  3. Strong analytical and research skills with the ability to derive actionable insights from data.
  4. Ability to develop community communication concepts based on insights for digital channels.
  5. Excellent presentation and selling skills.
  6. Good coordination and team management skills.
  7. Degree in Mass Communication, Advertising, Marketing, or related fields.
  8. Excellent written and verbal communication skills.
  9. Strong project management and organizational skills.
  10. Ability to work under tight deadlines and manage multiple projects simultaneously.
  11. Strong understanding of short video apps and being video friendly is a plus. 



Benefits:


  1. 5 days a week
  2. Flexible work arrangements
  3. Great colleagues
  4. Competitive Salary
  5. Amazing peers